by Peg Roessler | Jun 11, 2019
Reporter M.A. Rosko recalls a few real-life pitching pitfalls This week, M.A. Rosko, who was a features reporter for almost 20 years at a Twin Cities television station, is my guest blogger. Here, she shares five common mistakes you should avoid when pitching your...
by Peg Roessler | Jul 23, 2019
Rena Sarigianopoulos, who has been in the television industry for almost 25 years, has been an anchor and reporter at KARE 11, NBC station in Minneapolis/St. Paul, for the last 14 years. How does a cockroach figure into her worst story pitch? Read on to...
by Peg Roessler | Jul 16, 2019
In today’s TV Tuesday blog post, I interview Mike Augustyniak of WCCO-TV, the CBS affiliate in Minneapolis/St. Paul. Mike wears lots of hats at WCCO-TV and he tells us about all those hats in this blog post, as well as who his dream interview is –...
by Peg Roessler | Jul 9, 2019
In today’s #TVTuesday blog post, I’m interviewing Twin Cities Live’s Kelli Hanson. What do we cover? Amy Poehler, the glamorous (and not so glamorous) parts of her job, what the best pitches are for a lifestyle show like hers and who her dream interview is...
by Peg Roessler | Jul 2, 2019
In today’s #TVTuesday blog, I’m interviewing Sonya Goins. Read about her favorite story from Habitat for Humanity. Q: What’s your role at your television station? A: I’m a news reporter at CCX Media, Community Television Station in the Minneapolis-St....
by Peg Roessler | Jun 25, 2019
In this week’s TV Tuesday’s question and answer session with a TV journalist, I’m posing questions to Pat Evans, who has been an anchor and reporter with KARE-TV, NBC station in Minneapolis/St. Paul for 25 years. Read what Pat thinks about National Cheese Day!...
by Peg Roessler | Jun 18, 2019
In today’s #tvtuesday blog post, I’m asking questions to television journalist Bryan Piatt. He shares some valuable information about what can make you a better TV interview, as well as some tips to keep in mind for when you are being interviewed. Q: What’s...
by Peg Roessler | Apr 29, 2019
Well hello there!“Let’s start at the very beginning, a very good place to start,” sings the plucky Fraulein Maria (a.k.a. Julie Andrews*) as she and the von Trapp children Do-Re-Mi their way through the streets of Austria in The Sound of Music.So, in this brand-new...
by Peg Roessler | Mar 19, 2019
Hi, I’m Peg!Welcome to my first-ever blog post on Making PR Work for You. I might be new to blogging, but boy-oh-boy do I have tons of public relations experience that I’m excited to share with you. For 35+ years, I’ve been a PR consultant to more than 1,000 (yes,...
